LoginConsumer protection is not a luxury
A guideline for diamond terminology has been designed to help businesses, consumers and enforcers
Posted 09 May 2022 | JoTS Online
Content Tags: Sponsored|Retail|National
SPONSORED: Consumer protection applies as much to diamonds as to everyday essentials. This piece argues that product confidence, accurate descriptions and effective enforcement remain vital even in markets often seen as luxury purchases.
One of the core tenets of trading standards – and consumer protection in general – is that when a person buys something, they should get what they pay for. That applies to the quantity as well as the quality of their purchase, and the nature of the product itself. And it applies across the board, whether the consumer is buying an everyday essential like a loaf of bread, making a life-changing p...
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