LoginOpinion: Words of power
Even those with good intentions can sometimes cause harm through their choice of words
Posted 13 January 2025 | JoTS Online
Content Tags: Opinion|Inside Trading Standards|National
OPINION: The language used by regulators, businesses and campaigners can shape behaviour as much as policy itself. Clear communication remains a powerful tool for consumer protection.
Language is a living entity, constantly evolving with societal changes and cultural shifts. It reflects our values, shapes our perceptions and, at times, can cause unintended harm. What is acceptable or respectful in one place may carry very different connotations elsewhere. A global shift towards inclusive language reflects a broader push for equality and respect in our daily lives, whether in...
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